The Right Way to Use YouTube to Promote Your Website

When working my way through some audios from Ryan Deiss this week about running membership sites, I was listening to Tim speaking about his site and the things he does to build traffic.

He mentioned his videos so I thought I would have a look. Now you might not be a fan of guns but put that aside and watch the first couple of minutes.

Take a note of the way he lets you get into the video then introduces the fact sheets for the product he’s talking about to draw you back to the website (about 2.11 in)

This is not just a random mention.

You’ll note that Tim uses photos of the sheets etc to encourage you to go to the site. What a brilliant way to keep people interested in what you have to offer and get them onto your mailing list!

You’ll also notice the slide at the end of the video reinforcing the free downlaod and drawing you back to his website.

Another area that most people miss is the opportunity to put a link in the description of the video. If you look below the video player, you will see where Tim has done this quite effectively.

Fix your YouTube

So now, go back and have a look at your videos and decide whether maybe you could insert something similar into yours and get those extra visitors who find you through YouTube back to your website.